Advisory Panel Member Profile

Kelsey Torres

Summit Hotel Properties
Senior Director, Revenue Strategy

Areas of Expertise:

Customer Segmentation, Customer Journey

Kelsey Torres has been helping hotels to identify and pursue revenue opportunities for nearly ten years, in dozens of markets, across most major brands, and at over 100 properties, ranging from historic bed and breakfasts to resorts and large convention properties. As a member of the asset management team at Summit Hotel Properties, she specializes in delivering market share growth and maximizing asset value through a surgical approach to customer segmentation, profit-contribution analysis, and incorporating the latest developments in digital, sales, and pricing strategy.

Kelsey holds a B.A. in Latin American Studies from Tulane University.

---

Digital Badge (Copy to share)

---

---