Advisory Panel Member Profile

David Sunderland

ESW Capitol
Vice President of Customer Success & Operations

Areas of Expertise:

Customer Journey Mapping Strategic Playbooks Customer Health Score, KPIs, and Metrics dashboards

David Sunderland has lead Customer Experience for B2B companies building lasting customer relationships through customer journey mapping, strategic interactions, and operational transformation.  He has developed a highly successful approach based on defining business objectives, empowering staff to drive key results, and ultimately deliver meaningful business outcomes.  He enjoys the power of metrics as they are the navigation system for customer success and delivery organizations to streamline actions driving winning trajectories.

His passion is to drive repeatable, scalable, and global results which engage staff and are ultimately fun.  Business optimizing changes together with clearly translating top-level business goals are where the magic happens.  Empower everyone in an organization to make a good decision or valiantly learn from an experiment is what he finds exceptionally motivating. 

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